Recently, automotive giant Audi shook the motoring world with a major announcement. The company stated it would be the first in the world to introduce cutting-edge optics into production cars — turn signals that project graphic signs directly onto the road surface. In other words, when the driver signals a turn, a clear luminous arrow appears on the asphalt.

Global tech media erupted with headlines about the “technology of the future.” We at ELEEK are genuinely happy for the German engineers, but we have a small note: our e-bikes have been cruising with these projection turn signals for over a year now.
Why What Is the Future for Auto Giants Is a Proven Milestone for Us?
When you build a high-performance electric bike designed for city traffic, safety and road visibility are priority #1. Drivers often have “blind spots,” and a standard LED headlight is sometimes just not enough for a rider.
That is why over a year ago, we integrated optics into our bikes that project the light signal beyond the vehicle itself — directly onto the asphalt around it. This creates a safety perimeter that truck or car drivers notice instantly.
Watch the video where we demonstrate our system in action and compare it to Audi's upcoming release:
It's rewarding to realize that trends top automotive brands are only preparing to launch with billion-dollar budgets have long been tested in real-world conditions and put into serial production by Ukrainian developers.
What do you think of this technological leap? Share your thoughts in the comments below the video!